Slide 1 is what investors stare at the longest, and most founders waste it. Here’s some common errors:
1. One Slogan
Lots of decks have too much text on slide 1. You only get one slogan, not a full paragraph. Keep it simple and memorable.
2. Contact Info
You must include your contact info such as email and web address. This slide will be displayed for a while, so hopefully people will check out your website.
3. Design
Make an effort on the way this slide looks, even if the rest of the deck is just text it’s worth making the first slide pop and I always recommend spending the money on a designer.
Best of luck out there.
Sterling Road invests in idea stage and pre-seed B2B startups based in the US, Canada and UK.








