Many early stage founders are too cautious with what they offer customers and the ROI is in question. I suggest you offer the world.
1. Risk Free
If you’re willing to give a refund in a reasonable timeframe, there should be minimal risk to your customer.
2. Laser Focus
In the early days, you don’t have any customers, so you have the time to focus on delivering great results with a white glove service.
3. Impossible is Something
While I am saying you should offer your customers the extremes of what you think you can do, that does not mean being dishonest and promising something impossible, that you know you can’t do.
Best of luck out there.
#Sales









